Sleepless Rant

Thursday, December 23, 2010 | |

Apart from being in constant, nagging torture from the flu, the worst part of being sick is the fact that the mind seems to get locked away, temporarily at least. Like prodding on murky water, your consciousness is half lost somewhere in between your headache and the acetaminophen pills your doctor prescribed you. It takes almost five times longer to reboot your brain in the morning and well, you can imagine how many crashes your thought-trains incur and the number of memory failures there are throughout the day. Anyways, I can't seem to sleep right now. I'm wide awake at two in the morning because I had to sleep on the bus on my way down to Daejeon home and still sick. I blame the bus for this; they always do this. They don't think anybody will notice it, but I do.

This is what. So, I took the eight o'clock bus; it's dark outside. And I just had a meal at the terminal so my itis is kicking in and my eyelids are drooping. But of course, I don't want to sleep just yet or else I know I won't be able to sleep on time at home. But as soon as the bus starts moving, they turn off all the lights and turn on the TV with barely audible sound. With that who in the right mind can resist not sleeping? Of course, the worst thing bus companies will have going for them are complaints from their customers. Naturally, all transportation service sectors worry about customer experiences and how to improve the experience of the flight, cruise, ride, and so on. In planes, you get a personal monitor with choices in movies and musics, and you get your plastic meals and water that comes in a bowl-shaped cup. On KTX trains you can opt for snacks and drinks, though by the time you're half-done it'll probably have already arrived at your stop so now you've got two more things to rub onto your luggage handle on your way out. Salt and grease residues. These are all strategies for minimizing perception of time as much as possible for customers, and in the companies' prospectives they're usually monetarily adverse. But guess what Korean express buses do? They turn off all the lines and give everyone a shut-eye. That's cheating! I mean, it works because most people won't even remember the ride. But still! Personally, I always liked the advertisement guru Rory Sutherland's idea for hiring professional models to cater food or just wander around the train cart or the plane.

Currently, just testing out a new set of Sennheiser headphones. In need of nachos with cheddar and guacamole on the side. And earnestly requesting Queen Mab to punish those who sunder me from my wonderland.

2 comments:

mercutio said...

does queen mab listen to you?

Issac Rhim said...

haha maybe?
nice name.